C2C transactions actually represent a form of bartering. Auction sites are perhaps the best example of C2C e-commerce. Physical auctions predate online auctions, but the internet made auctions accessible to a large number of buyers and sellers. Online auctions are an efficient mechanism for price discovery. Many buyers find the auction shopping mechanism much more interesting than regular storefront shopping.
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Shopify platform offers a super simple solution where you can create a beautifully designed store and launch your online business in a matter of minutes, with unlimited traffic bandwidth and unlimited quantity of products, and with the possibility to launch your business globally, using any of the payment gateways that accept multiple currencies. The only inconvenience is that you will need to install additional applications to your store where you will have to pay a monthly fee, so you can really integrate all the necessary capabilities to optimize your conversion rates and get the best experience to your customers, although some of them are free of charge. Customer service is fantastic as well. I really recommend it for small-medium businesses and any eCommerce entrepreneurs!
Overall, you have the ability to either speak to a professional or learn about the system yourself. Obviously, some people hate waiting on the phone for a support rep, so we feel like the forums, courses, and videos are enough for you to figure out your own problems if you'd like. So, the support team has something for everyone (they're super knowledgable about fashion or jewellery stores), and in my experience, they're pretty darn responsive.

Ecommerce will also likely evolve over the years creating a more virtual or augmented reality experience for shoppers. Stores may eventually include features to help customers ‘virtually’ try on clothing. This will ensure that clothes fit the customer’s shape while allowing them to see what it would look like on before buying. Shoppers may be able to ‘try’ on makeup using their laptop or phone’s camera.


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If you earn some or all of your income on YouTube or rely on the video platform to promote yourself or your business, three copyright strikes could mean the end of your career and financial destitution. Maybe your parents will be nice enough to let you move back into your old room or, if Mom’s not willing to give up her new macramé art studio, at least let you sleep on the couch in the basement. It’s probably best not to find out, though!
Great review, very thorough. One point I’d add is how active the Shopify user community is. If there is a problem you encounter, or a question that you are looking for answers to, it’s not hard to find another shopkeeper that may be able to help you out. From their own user forums to reddit or even just posting a question on Twitter, one of the best things about Shopify is it’s community of users.
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I think Shopify will work just fine, especially if you have a goal of ramping up the number of products eventually. Start with their lower plan and work your way up as your business grows. It’s probably best to invest in one ecommerce builder from the start, rather than switching from one to another later as that will take a lot of time and energy to set things up all over again.
Serving niche markets. Running a niche brick-and-mortar business is extremely difficult. There’s almost no chance of scaling it unless a niche product becomes mainstream. By tapping into a global market, on the other hand, eCommerce retailers can build a highly profitable niche business without any further investment. Using online search capabilities, customers from any corner of the world can find and purchase your products.
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