A SWOT analysis can help you assess the strengths, weaknesses, opportunities and threats of your company's current environment. What does the market look like? Where does your business excel, and where does it falter? Review your entire business, not just segments of it. Evaluate external opportunities, because this is the often the primary place to invest time and money. Be honest with yourself when analyzing weaknesses and threats, or else the analysis will not be helpful.

However, e-commerce lacks human interaction for customers, especially who prefer face-to-face connection. Customers are also concerned with the security of online transactions and tend to remain loyal to well-known retailers.[65] In recent years, clothing retailers such as Tommy Hilfiger have started adding Virtual Fit platforms to their e-commerce sites to reduce the risk of customers buying the wrong sized clothes, although these vary greatly in their fit for purpose.[71] When the customer regret the purchase of a product, it involves returning goods and refunding process. This process is inconvenient as customers need to pack and post the goods. If the products are expensive, large or fragile, it refers to safety issues.[64]

Welcome to the grind! This is where the real work begins. Having launched your online store, you should immediately move on to the promotion phase. Marketing your store and optimizing conversions will be your daily bread and butter from now on. You should also experiment with regularly expanding or refreshing your inventory. It is a particularly easy thing to do for dropshippers, as they can import new dropshipping products in minutes, but it should remain a priority even if you’re manufacturing or making the products yourself. Staying ahead of the curve will take some testing.
I think both will work, but the key advantage of using Shopify is their App Store. While Squarespace’s e-commerce tools are sufficient for you to power your store, Shopify can give you access to so much more in terms of marketing tools, sales, shipping, inventory management, etc. We discussed their app store in a dedicated section above, and I also mentioned it in my video overview.

ECOM Agroindustrial Corp. Ltd is a leading global commodity merchant and sustainable supply chain management company. As an origin-integrated business operating in over 40 major producing countries worldwide, ECOM focuses primarily on coffee, cotton, and cocoa, as well as participating in selected other agricultural product markets. ECOM is one of the top two merchants in coffee, the largest coffee miller, and amongst the top four merchants in both cotton and cocoa, making ECOM a top tier participant in each of its core businesses.


The shift of live content from traditional broadcast television to online sources has significantly changed the video industry -- and especially, the news media industry. News typically derives its value and attracts viewers with live updates and real-time engagement. The rise of live online alternatives extends those capabilities to nontraditional voices in the digital realm. [More...]


Shopify offers a 14-day free trial for each and every store you wish to open, so giving it a try will cost you nothing and, during that time, you can experiment with shop design, plugins, inventory selection, payment processing and other aspects of the site. After your trial, pricing is available at $29, $79 or $299 per month depending on the features you need. The Basic Shopify plan at $29 per month is more than adequate for most beginning online retailers.
Shopify is a Canadian e-commerce company headquartered in Ottawa, Ontario. It is also the name of its proprietary e-commerce platform for online stores and retail point-of-sale systems.[3] Shopify offers online retailers of a suite of services "including payments, marketing, shipping and customer engagement tools to simplify the process of running an online store for small merchants."[4]
If you’re looking to set up shop fast on the web, you’re really not going to do much better than Shopify—especially if you’re not too familiar with the under-the-hood workings of the internet. The interface is super smooth and navigating around the site comes pretty intuitively. There is also great customer support in the form of the site’s super-responsive live chat, a feature that is disappearing faster and faster these days from online companies.
The Shopify platform delivers tremendous value at a reasonable cost. We chose this platform over others because it offers great functionality out of the box. Additionally, Shopify has a great network of developers who are constantly adding apps and features that users demand from their eCommerce experience. This allows businesses to improve their site without incurring additional costs of paying developers and designers to keep up with the latest eCommerce features and trends.
Shopify was founded in 2004 by Tobias Lütke, Daniel Weinand, and Scott Lake after attempting to open Snowdevil, an online store for snowboarding equipment. Dissatisfied with the existing e-commerce products on the market, Lütke, a computer programmer by trade, instead built his own.[8][9][10] Lütke used the open source web application framework Ruby on Rails to build Snowdevil's online store, and launched it after two months of development.[11][12]
However, if you use a lower Shopify plan, there are transaction fees associated with each sale (in addition to payment processing fee, such as those charged by PayPal). The only way to completely remove, or lower the transaction fees is to either move to a higher plan, or use Shopify Payments (which is essentially powered by Stripe, which I don’t think is available in China yet). So this fee can reduce your margins a little bit. Most people are okay with it as it won’t make or break your business, but definitely something to keep in mind.
One of the most popular ways to work the drop shipping model within Shopify is to use the Oberlo app (more about apps in a minute). In fact, if you click on the “Find Products” button from the Products main page, Shopify will automatically take you to a page detailing how Oberlo works. It’s basically an app that connects your Shopify store with AliExpress, a collection of merchants in China manufacturing items with low cost points. The app will automatically import the products you select to your store, including photos, so it cuts down on the work you need to do considerably.
But in general, Shopify has the apps to grow along side with your business if you need more functionality. Some of the apps are free and some are paid, but I guess the way I look at it is that if one is looking around for apps to automate or systemize certain functions, that suggests that the business growing and re-investing profits into systems is always a good thing!
An excellent solution both for ambitious beginners and professionals. Shopify offers you a platform that makes selling not only easy but also provides the tools to improve your sales. Definitely not the cheapest solution out there but thanks to their support and ecosystem, Shopify takes much of the headache out of running an online store. Try it for free.

For traditional businesses, one research stated that information technology and cross-border e-commerce is a good opportunity for the rapid development and growth of enterprises. Many companies have invested enormous volume of investment in mobile applications. The DeLone and McLean Model stated that three perspectives contribute to a successful e-business: information system quality, service quality and users' satisfaction.[58] There is no limit of time and space, there are more opportunities to reach out to customers around the world, and to cut down unnecessary intermediate links, thereby reducing the cost price, and can benefit from one on one large customer data analysis, to achieve a high degree of personal customization strategic plan, in order to fully enhance the core competitiveness of the products in company.[59]
A SWOT analysis can help you assess the strengths, weaknesses, opportunities and threats of your company's current environment. What does the market look like? Where does your business excel, and where does it falter? Review your entire business, not just segments of it. Evaluate external opportunities, because this is the often the primary place to invest time and money. Be honest with yourself when analyzing weaknesses and threats, or else the analysis will not be helpful.

That was a great review. There are definitely some beautifully made themes in Shopify’s theme store with styles for everyone. We ended up purchasing the Retina Theme which gave us the building blocks and tools to create a great first website. With a bit of additional help from online html and css editing tutorials like http://www.codecademy.com/ we were able to get our shop to the level we wanted.
As if e-commerce companies didn't have enough problems with transacting securely and defending against things like fraud, another avalanche of security problems -- like cryptojacking, the act of illegally mining cryptocurrency on your end servers -- has begun. We've also seen a rise in digital credit card skimming attacks against popular e-commerce software such as Magento. [More...]
Most of us understand how overwhelming it can be moving to a new city. Surrounded by a host of options for dining, shopping, daycare, leisure time, auto mechanics and everything else under the sun, making an educated decision on where to go involves some groundwork. So what is there to do? Many of us will turn to a new coworker or neighbor for recommendations. [More...]

I chose Shopify because it was very easy to get started on this platform and launch a polished, fully functioning eCommerce store within a week. The vibrant community of developers and designers who create useful apps and beautiful themes are always innovating, which lets me continually refine the website and add the latest eCommerce features. With Shopify’s intuitive UI and awesome analytics, this is a very excellent solution for small businesses to showcase and sell products online.
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